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Hello, my beautiful friends! Today, we’re here to talk ALL about 100 Percent Pure’s Better Naked Palette with a full Review, Swatches, & detailed shade descriptions!
Out of all the palettes I’ve owned, the Better Naked Palette by 100% Pure is hands down my most used and reached for of them all! I’ve fallen back in love with 100 Percent Pure about two years ago after a long break while I focused on more indie brands. Now, I’ve slowly collected all 3 palettes from the “Naked” series and although I love each one of them for various reasons, the Better Naked still remains the palette I reach for as a stand-alone, multipurpose, good for any occasion palette.
Since my journey into green beauty started (about 13 years ago now😅!), I’ve witnessed the growth and formula changes over the years with 100 Percent Pure and I can honestly say that their pressed makeup products have steadily improved throughout the years and the formula in the Better Naked palette is 👌👌👌. They’ve truly perfected their pressed formula over the years and now I feel that I can wholeheartedly recommend them!
If you already own the Pretty Naked I or II palette, there are definitely enough differences amongst them all that you will be able to get a lot of use out of each one. I think it honestly comes down to two things: personal color preferences and how often you wear makeup, in general. If you don’t wear makeup most days, one palette is more than enough unless you’re a total makeup junkie like I am! Then by all means, collect them all and let your creativity flow freely! 👍😀
Swatches & Shade Descriptions
The highlight and all of the colors in the Better Naked palette are warm-toned, whereas, the Naked I & II palettes are more neutral. The warmest palette in the 100 Percent Pure lineup is their newest Rose Gold Palette, which I did a review of HERE. ✨
Swatches from left to right: Fox Renard Luminizer, Bunni Lapin Blush, Kitty Chat Eyeshadow, Bear Ours Eyeshadow, Butterfly Papillon Eyeshadow.
Fox Renard Luminizer: Light gold with a soft pearlescent sheen & no overt shimmer particles.
Bunni Lapin Blush: Warm medium rose with terracotta undertones, a hint of red, & a satin-matte finish that does a beautiful job at mimicking a person’s natural flush. This blush tone literally goes with ANYTHING and would look flattering on just about everyone!
Kitty Chat Eyeshadow: a medium bronze with warm gold sparkle & slight copper undertones. This is a great one and done eyeshadow shade for a soft smokey eye or to add subtle definition when paired with a lighter shade all over the lid.
Bear Ours Eyeshadow: This shade surprised me! It’s actually a soft medium brown with rose gold undertones & a pearlescent finish, giving it a unique take on warm-toned, mauvey taupe. I was afraid this shade would make me look sickly, since many red-toned eyeshadow shades don’t work well for me, but this one is a gorgeous shade that is soft and demure & is actually the shade I reach for most in this palette! This is another great one and done eyeshadow shade that can also be built up if applied with a damp brush for a more glam effect.
Butterfly Papillon Eyeshadow: This is the deepest shade in the palette & applies darker on the eyes than it appears in the pan. At first I thought this would be a medium/deep taupe, but it’s actually a deep brown with charcoal undertones and a satin finish. I mainly use this shade as a liner because it’s super pigmented & will deepen up any eye look with a few swipes. This shade will definitely take your daytime look to the next level if you’re looking for more depth and dimension!
All three eyeshadow shades are wearable for me in the Better Naked palette, which is extremely rare (until I met the Rose Gold Palette-reviewed here). The eyeshadow shades in the Better Naked palette look much darker in the pans than they do swatched, but they’re buildable on the eyes for a more glam, bold look. All three shades are satin to shimmery, as well. The highlight shade is subtle, providing a soft, natural sheen without overt glitter or shimmer.
I’ve now owned this palette for over a year and can say that I honestly reach for it during every single season (some palettes are better suited for colder or warmer months) but the Better Naked palette has shades that are gorgeous all year long! I reach for this palette when I don’t know what to do with my makeup, when I’m in a rush and need to not think too much about what I’m doing, & I also reach for this one when I’m taking my time with my makeup for special occasions (birthday parties, holidays, weddings, etc.) & this is always the palette I take with me on trips (although those are few & far between nowadays with a small child 🤣). Now, all of the above is definitely the test of a truly beloved and useful palette!
What makes this palette unique is that all of 100 Percent Pure’s pigments are derived from fruit & vegetables, with added Mica for shimmer, which means there is no added iron oxides or titanium dioxide, which is what is traditionally found in mineral makeup on the market. There’s some debate about the safety of actually inhaling titanium dioxide when applying makeup, which I personally don’t think too much about because I feel like this is taking things a bit too far, IMHO. I’m all for eliminating toxins in our makeup & homes, & I try not to inhale when I’m applying loose mineral makeup (just in case 😅), but for the ultimate purist, you can’t get any purer than the Cosmetics from 100 Percent Pure! Due to the nature of fruit pigments, the expiration date on all of their products is 6 months, which is a really short amount of time to use up any makeup product (unless it’s a foundation or concealer). I personally stretch this to 12 months (usually a little longer if I’m being totally honest 😂) & I’ve had no problems so far. But, do what you feel is best & I’m in no way recommending that you ignore expiration date suggestions. Just being real!
You can purchase this palette from 100PercentPure.com & using this link or any of the affiliate links in this post will give me a small commission (at no extra cost to you!) if you purchase the palette, which helps support my website if you found my review & Swatches helpful! 🙏💞✨
What are your thoughts on the Better Naked palette? Love it, hate it, leave it? Which is your favorite in the Naked palette lineup? I’d love to know!
Happy Winter Solstice!
Love & Light,
Note: This post may contain affiliate links, referral links, and/or coupon codes. I am only an affiliate for brands that have absolutely won my heart! I strive to support small, indie brands that have integrity as well as amazing products that truly stand out against the rest. Using my links & coupon codes helps to support me if you like the content I share with you 🙏. My goal here is to share green products that I truly use and love. I’m not here to convince you to buy anything you aren’t already interested in purchasing. Thank you so very much for your love and support!